Review your business-hour delivery performance and the policy exceptions; a single below-target delivery is not the same as an automatic account shutdown.
THE SOURCED NEWS
What happened?
Amazon’s official UK announcement sets a 90% Business Hour Delivery Rate target from 30 September, with possible deactivation of non-compliant offers for business customers from 30 October. The readable announcement does not give an exact publication date.
The linked policy concerns tracked seller-fulfilled deliveries to commercial-address Amazon Business customers. It describes warnings below 90%, and possible business-offer deactivation for performance consistently below 80% without improvement within 30 days of a warning. Consumer-store offers are unaffected, and fewer than 20 shipped units in the measurement window are exempt.
SELLERBUNDLE PRACTICAL ANALYSIS
Read the metric you are actually being measured on
Open your own Account Health information and the linked policy. Check the measurement period, which shipments are included and any warning shown to your account. Keep this review separate from your ordinary dispatch and tracking checks, which answer different questions.
Look at how your courier service and delivery promise work for commercial addresses. A process that suits a residential parcel may need a different review for a business customer. Do not change a setting only because another seller says it solved their issue.
SELLERBUNDLE PRACTICAL ANALYSIS
Give yourself a clear next step
Choose a representative order and follow it from the listing promise through dispatch and delivery evidence. Note where your process and the current policy need to be checked, then use the supported Amazon help route for any account-specific question.
The useful action is a documented review before the checkpoint. This is a policy explainer, not a claim that every below-target offer will be removed or that SellerBundle can assess your account status.
GO TO THE ORIGINAL
Check the sources.
Amazon UK: official FBM announcement ↗
Published date not stated
Amazon: Order Performance programme policy ↗
Published date not stated
This is an original SellerBundle explanation with practical editorial suggestions. Check current official terms and suitability before changing your business processes.